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Experienced Fashion Website Design Company

Partner with a fashion website design company to create an elegant eCommerce store that tells your brand story and drives sales. Get a custom proposal.

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5.0
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Based on 16 Reviews
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5.0
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Based on 11 Reviews
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Trusted by Fashion Brands, Scaleups, and the Fortune 500

With clients spanning hundreds of niche industries, BSA is the fashion web design agency that powers ambitious fashion startups through high-impact websites and performance-driven marketing.

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Our Fashion Website Design Company Services

As part of our fashion website design services, we offer the following;

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eCommerce Web Design

We build high-converting online stores that provide a smooth shopping experience. Our expertise in eCommerce web design ensures your site has a beautiful product showcase and a secure, frictionless checkout.
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Shopify Web Design

We are experts in Shopify, the leading platform for fashion brands. We build and customize Shopify websites that are easy for your team to manage and loved by your customers.
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Custom Web Design

We create unique web designs that capture your brand’s specific aesthetic and provide a memorable experience that sets you apart from competitors.
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UI/UX Design

We design an intuitive and elegant shopping journey for your customers. Our UI/UX process focuses on effortless navigation, from browsing to making a purchase, to increase conversions and customer loyalty.
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B2C Web Design

Our B2C web design services are focused on creating a direct and powerful connection with your consumers. We build brand-centric websites that foster community and turn followers into loyal customers.
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Branding

A strong website is built on a strong brand. We can help you define or refresh your visual identity and messaging to ensure your online presence is professional and impactful.

Web Design Results That Drive Revenue

More Leads, Better UX

Blacksmith restructured Tianma’s product pages to streamline navigation, making it easier for engineers to filter displays, compare specs, and request a quote or sample directly from distributors. With a frictionless experience, more users are now taking action.

Optimized for Speed

Through advanced caching, code minification, and improved content delivery, we cut load times by 86.67%, making the site feel instant. Faster speeds mean lower bounce rates and more completed quote requests.
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Average Monthly Leads

+3,000%
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Page Load Speed

86.67% Improvement

Our Fashion Website Design Process

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1. Brand Immersion & Strategy

Discovery & Brand Alignment: We begin with a deep dive into your brand’s identity, target customer, and collection story to create a strategic foundation for the design.

UX Strategy & Wireframing: We architect the user’s shopping journey, designing an intuitive sitemap and wireframes that create a logical and elegant path from homepage to checkout.

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2. Creative Design & Development

Visual Design: Our team creates beautiful, on-brand visual designs that reflect your fashion label’s prestige, with a focus on typography, color, and high-impact imagery.

eCommerce Development: Our developers bring the design to life on a powerful eCommerce platform like Shopify, building a fast, secure, and scalable online store.

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3. Launch & Growth

Content Integration & Quality Assurance: We populate your site with your catalogue and product collections, then conduct meticulous testing on all devices to ensure a flawless launch.

Launch & Training: After a successful launch, we provide your team with the training needed to easily manage new collections, update content, and run your new online store with confidence.

Our Team

Team of Dreams

Cherice McGowan Profile Picture

Cherice McGowan

Co-Founder
Dave McGowan Profile Picture

Dave McGowan

Co-Founder
Strahil Ovcharov Profile Picture

Strahil Ovcharov

VP Sales & Marketing
Rufat Mammadyarov Profile Picture

Rufat Mammadyarov

Director of Production
Autumn Gomez Profile Picture

Autumn Gomez

Director of Human Resources
Kara Akers Profile Pïcture

Kara Akers

Team Lead Web Project Manager
Geoff Petersen Profile Picture

Geoff Petersen

Director of Business Development
Ray Sillar Profile Picture

Ray Sillar

Director of Digital Strategy
Mwange Mufumbe profile picture

Mwange Mufumbe

Talent Acquisition Specialist
Brett Lutchman Profile Picture

Brett Lutchman

UX Strategist
Joel Gobin Profile Picture

Joel Gobin

Lead Designer
Kris Mitchell Profile Picture

Kris Mitchell

Team Lead, Sr. Sales Director
Mike Rutski Profile Picture

Mike Rutski

Director of Digital Strategy
Zanele Mkhabela profile picture

Zanele Mkhabela

Director of Business Development
Felipe Golod profile picture

Felipe Golod

Project Manager
Fabianna Lopez Profile Picture

Fabianna Lopez

Team Lead Marketing Specialist
Brey Roma profile picture

Brey Roma

Director of Business Development
Sergey profile picture

Sergey Kolesnikov

Full Stack Developer
Victor Pimentel Profile Picture

Victor Pimentel

UX/UI Designer
Babafemi Adebajo Profile Picture

Babafemi Adebajo

Content Writer
Mike Noonan Profile picture

Mike Noonan

Director of Business Development
Rafael Lima profile picture

Rafael Lima

Web Maintenance Project Manager
Orlando Gonzalez profile picture

Orlando Gonzalez

Content Writer
Giovan Cruz profile picture

Giovan Cruz

Frontend Developer
Carlos Gallardo profile picture

Carlos Gallardo

Frontend Developer
Daniel Ghizoni profile picture

Daniel Ghizoni

Frontend Developer

Your Reliable Fashion Website Design Agency

Our push for excellence in our craft has not gone unnoticed. We are proud that our work has been recognized through prestigious industry awards, solidifying our position as a leading fashion website design company.

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Inc. 5000 List 2024
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Clutch Top eCommerce Developers 2025
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Inc. 5000 List 2023
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Clutch Top Web Design Company 2025
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Inc 5000 2022
Inc 5000 number 3014 award icon
Inc. 5000 List 2024
clutch top ecommerce developers award icon
Clutch Top eCommerce Developers 2025
inc-5000-2529 award icon
Inc. 5000 List 2023
clutch-top-web-design award icon
Clutch Top Web Design Company 2025
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Inc 5000 2022

Why Blacksmith

Built in the Forge. Proven in the Market.


Our fashion website design process includes a strong SEO foundation, helping you rank on Google to attract potential customers wherever they may be.


We design clear, professional fashion websites that showcase the quality of your collections and build immense credibility with potential clients and partners before you even meet.


Your website should be your best business development tool. We design intuitive layouts and clear calls-to-action that guide visitors to your collection and encourage them to make a purchase.


We focus on metrics that tie directly to business results. Our analytics & reporting are built with your business’s marketing funnel in mind – no fluff.


Have a new collection? We build your site on a user-friendly platform that allows your team to easily upload new photos and details, keeping your gallery fresh and impressive.


We ensure your fashion website is secure, professional, and accessible to all users. This reflects the high standards of your firm and builds trust with clients, partners, and potential hires alike.

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Contact Us

Meet our Fashion Website Experts

Find out if Blacksmith can be a fit for your fashion website design project!

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Industries We Serve

Our expertise spans a diverse range of industries, including:

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Manufacturing

Our work helps manufacturers stand out to attract high-value B2B partnerships and command respect in the industrial sector.
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Healthcare

We help healthcare providers enhance their online visibility through compliant and data-driven strategies. This empowers them to build patient trust and connect with their communities.
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Finance

We forge brands that communicate security and clarity, creating a modern identity that boosts confidence and attracts a loyal customer base in a competitive market.
hotel industry

Hotel

We craft immersive hospitality brands that tell a unique story, elevate your property, and allow you to achieve premium market positioning
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SaaS

We transform complex technology into a clear brand messaging framework that communicates its value instantly.
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Higher Education

We build distinguished brands for educational institutions that reflect a legacy of excellence and a vision for the future.

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Iron & Insight

Frequently Asked Questions


Fashion website design requires a much deeper focus on visual storytelling and brand aesthetic. The design must not only be functional for sales but also create an aspirational and immersive experience that reflects the quality and style of the brand.


For most fashion and apparel brands, we recommend Shopify. Its powerful visual merchandising features, robust app ecosystem, and ease of use make it the ideal platform for managing collections, inventory, and marketing campaigns. However, we can also work with WooCommerce, Magento, and even Drupal since we have experts skilled acorss all these platforms.


Our process begins with a deep dive into your brand identity, mood boards, and target customer. We then use custom web design to create a unique visual language for your site, from typography and color to the layout of your lookbooks.


Yes. We especially optimize image-heavy websites to ensure the best performance. We use modern techniques like advanced caching and next-gen image formats to ensure your high-resolution visuals load quickly and your site remains fast.


Yes. Our process is scalable to meet the needs of both emerging designers looking to make their mark and luxury fashion houses needing a premium web solution.


Getting started is easy. The first step is to reach out to us using the contact form on our website or via email (info@blacksmith.agency). We’ll have a brief, no-obligation call to discuss your project goals, and from there, we can develop a custom proposal for you.

Real Results. Real Success.

“I’ve worked with Blacksmith over the past 4 years on 3 different website redesigns and one from scratch. They are extremely knowledgeable, easy to work with, and reliable. Grateful for their partnership!”

Megan Taylor

Marketing Manager, Designed Conveyor Systems (DCS)
“Great company to work with. Weekly meetings during design phase to continually sync up on needs and progress. After completion, the same principles are applied to ensure the site stays current and up to date. We highly recommend Blacksmith.”

Skylar Olsen

Director of Information Technology, R&O Construction
“Blacksmith Agency does great work, and they’re incredibly professional. They did an in-depth analysis of the business and its goals before carrying out the design process, which allowed them to produce good work.”

Sarah Ferguson

Director of Marketing, Vacation Condos